Style Guide

Apprenticeship Students Booklet

One of the goals of GOWINN, The Governor’s Office of Workforce and Innovation, is to expand the state’s Registered Apprenticeship program.


They came to us to develop a booklet about the program. After some back and forth, we suggested that they should create two booklets, one to recruit people to join the program, and another for employers to participate.

Registered Apprentice

This booklet was developed to help recruit Registered Apprenticeships

Employer Benefits

This booklet was developed to an employer understand why they would want to have a Registered Apprenticeship Program at their business.