The Investment

Marketing_Design_Shrink

STRATEGY
Design Shrink™

Social_Media

SOCIAL MEDIA
Implementation

Video

PHOTO/VIDEO
Visual Content

Content

CONTENT
Blogs and Newsletters

Marketing_Design_Shrink

Marketing Strategy

This is the first step to any marketing package. Pick your strategy level and then pick your monthly deliverables.

Define
Clarify your message.
$3000
  • Focus Session

    - Assessment.

    - Discovery consult.

  • Platform Strategy

    - Social Media Content distribution (what platforms to be on)

    - Directly listing distribution (what directories to be on)

    - Content Pillars for each platform (what to post)

    - Tone and language

  • Competitor Comparison

    - What are customers seeing?

    - What are they being told?

    - What emotion of Maslow’s needs do you satisfy?

    - Why should they trust you?

    - What gives you the authority?

    - 4 - 6 competitors: Domain Overview - Organic Keyword Ranking - Referring Domain / Backlinks - Organic Traffic Chart - Keywords Trend Chart

  • Paid Ad Strategy

    - Targeting metrics and demographics.

    - Google ads and social media.

    - Ad types.

Target
Know your audience.
$7500
  • Everything in DEFINE 

    PLUS:

  • Buyer Personas Development (3)

    - Pain points.

    - Buying journey.

    - Triggering events.

    - Research what your personas are seeing in the marketplace.

    - How they are searching for solutions.

    - Content suggestions based on buying stages.

    - Call to action suggestions based on buying stages.

  • Growth Opportunities

    - Content Marketing Topics

    - Backlinking strategy (guest blogging outreach)

    - SEO - Keyword research

    - Networking & organizations

    - Customer Loyalty Program

  • Cause Marketing Campaigns

    - Strategy for giving back opportunities

    - How to leverage this for PR

    - Timely contests / Marketing Campaigns throughout the year and how it connects to a loyalty program

  • Content 

    - Blog post topic suggestions.

    - 15 Social media post ideas.

Social_Media

Social Media Packages

For custom packages please reach out. If you sign up for these packages on the website they automatically come with the Define Marketing Strategy as a deposit.

Micro
Amplification starts here
$500per month
  • 2 Unique Posts a Week

  • Content Creation & Custom Graphics

  • Optimized Hashtags

  • Scheduled for 2 Platforms

  • Monthly Analytic Reports

  • Team pricing on services

Amplify
Amplification starts here
$950per month
  • 4 Unique Posts a Week

  • Content Creation & Custom Graphics

  • Optimized Hashtags

  • Scheduled for 2 Platforms

  • Monthly Analytic Reports

  • Team pricing on services

Presence
Management and engagement
$1750per month

Customize This Package >

  • 6 Unique Posts a Week

  • Content Creation & Custom Graphics

  • Optimized Hashtags

  • Scheduled for 2 Platforms

  • 1 Hour/Week of Community Management

  • Paid Ad Management (targeting, monitoring, optimizing) for 2 ads per month.

  • Monthly Analytic Reports

  • Monthly strategy call

  • Priority turn around

  • Team pricing on services

+ View All
Content

Content Creation

Blog
Get found and deliver value
$150per blog
  • SEO Optimized

  • Keyword Integration

  • At Least 500 Words

  • Call to Action

  • Content Written

  • Up to 3 Revisions

  • Added to your Website

  • Focus Session

website
Delivery clarity
$300per page
  • SEO Optimized

  • Keyword Integration

  • At Least 500 Words

  • Call to Action

  • Content Written

  • Up to 3 Revisions

  • Focus Session

Newsletter
Stay connected with your clients
$200per newsletter
  • Content Written

  • Design a template in Mailchimp or any other drag and drop platform you use

  • Call to Action

  • Delivery

  • Discounts available if recurring contract is signed