My CMS
YOUR WEBSITE SHOULD BE AS AMAZING AS YOU ARE IN PERSON
REBRAND_2017_final-06
Branding is all about the energy you create behind your company. When it comes to web design, photos, content, calls to action, color, and fonts, play a huge role in the tone that you set online. Let’s take a look at a couple of before and afters of websites.
1. BEFORE THE BRANDING

ALIGNMENT

Sin City Bootcamp not only did not align with what their mission was now but the website only pictured athletic people. How are we to target the everyday person when not everyone looks that way?

HARD TO READ

Too much text does not always help. The information has to be mixed with visuals

RE-BRANDED WEBSITE
2. BEFORE THE BRANDING

BAD USER EXPERIENCE

The main header was teal with white text. This will automatically frustrate a user.

MISSING CALL TO ACTION

Guiding the user through your website through hierarchy and direct calls to action is the best way to guide them.

RE-BRANDED WEBSITE
3. BEFORE THE BRANDING

BRAND ALIGNMENT

Being a Waldorf inspired school, the website did not represent the energy that you feel when you walk into the school with all the wood around you.

NOT MOBILE FRIENDLY

Being an old website mobile was not even an option however it is essential to make sure your website is!

RE-BRANDED WEBSITE
ARE YOU READY TO START?