5 Things You Can Do to Standout at a Networking Event
5 Things You Can Do to Standout at a Networking Event Have you ever been to a networking event? If so, you know networking can be intimidating, especially if you are stepping out of your comfort level, looking for a new job or just trying to get to know like-minded professionals like yourself. Many people […]
5 things you can do right now to improve your Social Media
5 Things You Can Do Right Now to Improve Your Social Media Your social media platforms are your businesses community. It’s a place where current and potential clients and customers go to learn more about you, interact with you, and be apart of something bigger than them! It’s important to make sure you give them […]
Mini Brand Assessment: Is your Brand on Point?
Mini Brand Assessment: Is your Brand on Point? Your brand plays a larger role than you might think when it comes to your organization’s overall appearance and presentation. Your brand is a part of your entire communication strategy. Because of this, you want to make sure your brand is on point! There are several questions […]
5 Things You Can Do Right Now to Improve Your Website
5 Things You Can Do Right Now to Improve Your Website Your website is often the first thing a potential client sees when it comes to your business. It’s important to make sure that your first impression is a good one. We’re here to help! Here are 5 easy ways to improve your website right […]
5 things you can do right now to improve your brand
5 Things You Can Do Right Now to Improve Your Brand Check your logo on all platformsDoes your logo look different on each platform? Do you have a branding guideline or logo family to help you remember what logo to use when? Creating this guide will help with consistency as well as knowing when to […]
THE ROLE OF HUMOR IN BRANDING
There are a lot of things to think about when it comes to your brand identity. Businesses have to decide if their content should be professional or relaxed, academic or casual, use formal language or internet slang, etc. One tool that your brand might also benefit from is humor. Humor is a bit tricky to […]
FONTS AND WHAT THEY SAY ABOUT YOUR BUSINESS
FONTS AND WHAT THEY SAY ABOUT YOUR BUSINESS When you think of the logo for just about any business, you probably see it as just that – a collection of letters, colors, artwork, and shapes in a cohesive design. What you probably don’t know, though, is that there is an entire psychology and thought process […]
THE POWER OF EMPATHY IN BUSINESS AND SALES
THE POWER OF EMPATHY IN BUSINESS AND SALES The connections you make with your customers are key to building and sustaining an effective company. Your customers need to trust not only in the product but also in the company itself; brands that inspire trust tend to generate greater customer satisfaction, resulting in higher sales and […]
BUILDING GOOD AGENCY CLIENT RELATIONS
BUILDING GOOD AGENCY CLIENT RELATIONS The relationships you build with your clients lay the groundwork for your business. Strong relationships in which both parties benefit can have lasting implications for your sales, your brand, and the future of your company. You already know this, and you probably know that great agency-client relationships also make work […]
When and How to Brand Your Business
WHEN AND HOW TO BRAND YOUR BUSINESS Establishing your brand involves building your brand values, figuring out your media and marketing strategy, creating content, and making it all work together cohesively. That said, it will take time and effort and should be one of the first things you consider when starting your business. Without effective […]
